The Super Bowl stage will once again belong to a pop diva. The halftime will be anchored next year by Lady Gaga, the N.F.L. announced. Super Bowl LI is scheduled for Feb. 5, 2017, at the NRG Stadium in Houston.
The show — with a typical audience north of 100 million viewers — will come on the heels of Lady Gaga’s return to the pop arena. This month, she released “Perfect Illusion,” the lead single from her fourth solo album, “Joanne,” due to be released on Oct. 21. Since her previous LP,“Artpop,” in 2013, Gaga has explored other horizons by releasing a jazzy duets album with Tony Bennett and winning a Golden Globe as an actress on “American Horror Story: Hotel.”
At Super Bowl 50 in February, Lady Gaga sang the national anthem, a role that minimized the opportunity for the kind of elaborate, theatrical spectacle for which she is known — and that the halftime show requires. Coldplay, that night’s headlining act, was joined by Bruno Mars, who led the show in 2014, and a show-stealing Beyoncé, who starred in 2013.
Early speculation this year had pointed to Adele, although she was quick to shut down any rumors. “I mean, come on, that show is not about music,” the singer said at a concert in August. “They were very kind — they did ask me — but I did say no. I’m sorry.” In response, the N.F.L. denied that it had “extended a formal offer to Adele or anyone else.”
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